The online marketing funnel comprises a lot of components. One of them is article marketing and today we will treat the topic of book reviews. By reading this article you will find out the details of book reviews and how you can use them to make money online. As an online marketer you will have to read a lot of your business specific literature. So why not write a review and publish it online?A review follows a certain structure, as all articles do. Take it into consideration and just start:1. Introduction
Tell your readers why you are going to write the review, what it can serve for and give a short summary of the book’s content. Write a short bio of the author.2. Center part
The center part is the review. Discuss the motive and the pro and cons of the book’s arguments. Point out positive and negative arguments. Explain them. Make a connection between the book and your online business. Tell your readers what they can learn and how they can apply this knowledge to their online businesses.3. Summary of arguments
Make a summary of your book review and come to honest conclusions for your and your readers’ online business. You might want to give advice. Keep it simple and honest.4. Link your Amazon account to the article
By linking your Amazon account to your review you might put the book you wrote the review about on the list, even other books about the same topic. For your readers this might be of interest in order to learn more about the topic.5. Publish the review
Make an orthography and keyword check and publish your review on an article marketing site like Hubpages or Squidoo, for instance. Bookmark the review and send it to the social sites.Article marketing is a most interesting part of the online marketing funnel. As I mentioned at the beginning, you will have to read a lot of books about your online business, so why not share your knowledge, spread the book’s information by fomenting yourself as an expert doing the very review of this book?Your readers will appreciate your information.
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Book Review – My Funny Dad, Harry
A Tribute to Harry, A Man of IntegrityKaren Arlettaz Zemek pays tribute to her father Harry Arlettaz in her book “My Funny Dad, Harry.” This biographical memoir is filled with short funny stories and poignant memories about life with Harry, his family, and his cats. Harry was well-known as a man of integrity, discipline, with a generous spirit. He was a skilled craftsman, and dedicated these talents to serving others.Cat lovers will enjoy the stories of Harry’s cats: Blackie, Bootsie, and Diamond Jim, Razzle “Frazzle Dazzle, Fluff, Puff, Timi, Striper, Softie, and Sweet Thing. Harry built a unique “Kitty Motel,” complete with a swinging door for easy access. Neighborhood strays took advantage of Harry’s tender care and concern for his needy furry friends. Karen’s humorous descriptions of the antics of these feline creatures will bring a smile to your face, a chuckle to the surface and a tug at your heart.In Harry’s later years, he maintained a spirit of independence. Even though he recognized his limitations he never complained. Harry downplayed his own physical limitations as he did not want to burden others with his needs.Karen understands and communicates the reality of the physical impairments of growing old. Her own optimism and humor come through as she describes Harry’s plight and the corresponding sacrifice she made to accommodate Harry’s desire to live independently. I admire Karen’s dedication, devotion and sacrifice in caring for her father, Harry.Never “preachy”, always positive, Karen wove a tapestry of God’s love and grace throughout Harry’s story. As a separate addendum she has included an invitation that will help the reader to find and follow the Lord Jesus Christ, the motivation for, and the secret behind Harry’s life.
I identified with Harry as I read of the years of accumulation of tools, magazines, and every conceivable collectible. I was confronted with the need to take a look at the clutter in my life, the unfinished projects, and the sentimental “stuff” I have accumulated.”My Funny Dad, Harry” is an enjoyable, amusing memoir of a tender hearted man dedicated to serving others. Karen’s writing is articulate, humorous, and heartwarming.As reviewed for Midwest Book Review